Mercedes-Benz Planning Its Own App Store
As mentioned a number of times on the C24 blog, an area of application development that looks really interesting is within the automotive sector. Below Mercedes-Benz talk about how they are looking at...
View ArticleGAP and their iPad APP
Image via CrunchBase We missed this little gem from GAP. Their new iPad App looks fantastic. The app includes video interviews, social feeds from facebook and twitter amongst all sorts of goodness,...
View ArticleTESCO: Augmented Reality Print Ads
Tesco is in the midst of a huge “Big Price Drop” campaign and one of the new elements they’ve rolled out is the use of Blippar’sImage Recgonition / Augmented Reality technology to bring their ads to...
View ArticleThe future of Augmented Reality in Mobile Technology
Mobile and interactive development company, Hidden Creative, believes that augmented reality in our smartphones will be integral on how we access information in real time. It’s true that mobile...
View ArticleVolkswagen:New Business Augmented Reality Adds
Great new augmented reality adds from Volkswagen. They have just launched the new Beetle with a massive augmented reality push that is included in poster, bus shelter, press add and anything else you...
View ArticleDisney: Frankenweeie iPad Book Experience
This might just create the start of a new trend in rich, iPad based content to accompany new films to market… Disney’s ‘Frankenweeie’ iPad Book Experience creates a hands on, rich, interactive story...
View ArticleBiggest BYOD challenge: Protecting private data
The dirty secret of BYOD is that employees are giving up their personal privacy in exchange for the convenience of choosing their own phone and conducting life on a single device. It’s all well and...
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